Lance Armstrong was competiting in the 112th Boston Marathon on April 21, 2008 in Boston Massachusetts wearing his signature Oakley ”Flak Jacket – Livestrong” sunglass. The seven-time Tour de France winner finished 488th in 2:50:58. Oakley teamed up with the Lance Armstrong Foundation, which unites people in the fight against cancer to produce this special edition eyewear.  With every purchase of the LIVESTRONG™ special edition eyewear, Oakley donates $20 to the Lance Armstrong Foundation in support of their mission. For more information, visit www.livestrong.org.

John McEnroe was at the Madrid Masters Senior Presentation Ceremony in Madrid, Spain last week wearing the very popular Oakley “Hijinx” sunglass. John is one of the worlds greatest tennis players of all time. He is a former World No. 1 professional tennis player, he won seven Grand Slam singles titles — three at Wimbledon and four at the U.S. Open — nine Grand Slam men’s doubles titles, and one Grand Slam mixed doubles title.

Actor, writer and producer Jon Cryer was finishing the Nautica Malibu Triathlonat Zuma Beach in Malibu on September 16 wearing the sport dominating Oakley “Radar” sunglass. The Radar is the redesign of the iconic “M-Frame” sunglass which ruled the triathlon and sports world for over 15 years.  The Radar has been overwhelmingly received as the M-Frames predecessor and has improved fit, better construction, and is arguably the most functional sport sunglass made today. 

Jon is currently starring in the CBS comedy series Two and a Half Men with Charlie Sheen. He has received two Emmy nominations for Outstanding Supporting Actor in a Comedy Series for his work in the series.

Comedian/actor Pauly Shore and American Idol runner-up Elliott Yamin attended the TAO Hospitality Suite at The Venetian Hotel and Casino in Las Vegas earlier this month wearing their favorite sunglasses.  Pauly was wearing Oakley’s super hot seller, the Gascan, while Elliot was wearing the newest aviator style from Prada, the 69HS sunglass.

Supermodel Elle Macpherson was caught out this week wearing the Oakley “Spike” sunglass.  Elle is most famous worldwide for her five cover appearances on Sports Illustrated’s swimsuit issue in the 1980s and 1990s.

Haven’t finished up your Father’s Day presents?  Here are some great ideas as sunglasses are always one of the best gifts!

Oakley is men’s dominated brand that has been the undisputed leader of the sports world for eye-wear and sunglasses. One of Oakley’s newest released, and probaly the most popular today, is the “Flak Jacket”.  This model was the first to include a permanent Hydrophobic™ lens coating to repel water, skin oils and debris, so your vision stays crystal clear.

Another very popular new Oakley sunglass is the “Square Wire”. A tough rugged wire sunglass that also includes models with Oakley’s latest Fishing specific lens.

Tag Heuer manufactures a wide variety of men’s sunglasses, differing by frame and lens type, as well as by fit. Tag Heuer lives up to its superior quality and reputation in its sunglasses. The glasses are made with highest grade quality materials possible. Physics sunglasses, for example, are made with what Tag Heuer calls a unique and lightweight alloy. This alloy is composed of Titanium, Magnesium and Aluminum, and is as such half as heavy as pure Titanium. Also, the nose and earpads are made of a non-allergenic rubber material, they are arguably the most comfortable sunglasses ever worn.

Prada consistently is one of our best selling men’s fashion brands. Great styles and unique designs have kept Prada ahead of the competition.

The hottest aviator sunglass today arguably is the Mosley Tribes “Pilot” sunglass.  Mosley Tribes is a division of Oliver Peoples and has a great focus on aviator styles.  Their sunglasses have some of the finest lens available and include hydrophobic and oleophobic coatings to repel water and oils making the lens easier to clean.  Sunglass Superstore is proud to be one of the very select dealers of this brand.

Maui Jim sunglasses are known for their amazingly clear lens that are always polarized.  If you want a great pair of sunglasses with the highest degree of lens technology, Maui Jim  sunglasses are a neccessity.  One of our most popular models is the “Pali” which features Maui Jim’s patened PolarizedPlus polycarbonate lenses for impact-resistance and glare protection and lightweight and durable Flexon frames for comfort and flexibility. This ultimate combination will protect your eyes from the harsh glare of the Las Vegas summers.   Sunglass Superstore has the most complete and largest selection of Maui Jim sunglasses in Las Vegas with well over 100 styles and colors to choose.

Well I hope that I have you some great ideas for Father’s Day!  Rest assured, every father loves sunglasses and a great pair of shades makes the perfect Father’s Day present.

Ok, so its not a sunglass?

Oakley has always been known around the globe for their strong brand loyalty and “branding”.  During the past few day’s Oakley has been releasing to major accounts their new “Display Case”; an amazing looking piece with some impressive engineering. Here is one of the first public pictures of their new case.

It may not be a sunglass, but their new cases will definitely be talked about in the sunglass industry. Sunglass Superstore was lucky enough to be one of the first retailers to get not one, but two of these impressive display cases. The cases mark the beginning of Oakley’s new marketing effort that will update the Oakley “Theme” keeping them at the cutting edge of the industry. If you are an Oakley fan, come buy and check out these stunning cases.

Oakley’s most recent release is the new “Square Wire” which should definitely be one of their strongest wire/metal frames during the foreseeable future.  The Square Wire features a classic style that will appeal to a very broad range of customers.

Oakley Construction quality has always been one of their strength, and the Square Wire is no exception.  In fact, these frames feel to me to be as rugged and solid as any wire frame out there today. This should be a good frame for those people that are “tough” on sunglasses!

And as if the style and construction was great, every one of the six available colors are fantastic.  In fact, the best color may very well be “Olive Chrome” with the Dark Amber lens (the pictures don’t do it justice!).  It’s a great color that I expect to be their best seller. If you haven’t seen this color, you have got to check it out.